MINNEAPOLIS, MN — Organic ancient grains are all the rage in the U.S. with quinoa perhaps the most well known. But on the rise is freekeh, a roasted green wheat, that is low in sodium and high in protein and fiber.
One company generating a bit of buzz is Minneapolis, MN-based Freekeh Foods whose president, Troy De Smet, recently sat down with former model Kathy Ireland on her lifestyle show “Modern Living.”
Smet not only discussed Freekeh but the issues facing the organic farming industry including the challenge of meeting higher consumer demand, as the industry is trending mainstream, with the small number of organic farmers in the U.S. today.
The interview aired on E! Entertainment Network last Thursday and will air again on Bloomberg International June 14th at 10:00am CST.