On the heels of a humorous and disturbing article published in The New York Times Magazine on lifestyle and wellness brand Goop, actress and CEO and Founder Gwyneth Paltrow chatted with former Sex and the City star Sarah Jessica Parker in a newly released Goop podcast. The topics ranged from motherhood, business, and books, to former co-star Cynthia Nixon’s campaign for New York governor.
Goop, a $250 million company, has come under fire recently for making unsubstantiated health and wellness claims. The Times article goes over many of them in amazing depth and witty and condescending detail. These “cultural firestorms,” as Paltrow refers to the accusations of critics, have prompted the company to hire a lawyer to vet claims made on the popular site with traffic of more than 2.4 million unique visitors, as well as hire professionals with science degrees and a full-time fact checker.